Instagram #Ad Case Study: Listerine

I wouldn’t call this a new series on the blog, but I wanted to start an Influencer Marketing segment, where I can discuss different Instagram Influencer adverts and what’s good/bad about…

#IAMWOMEN: The Women I Look Up To

One of my favourite campaigns I worked on in the last few months of my placement was Calvin Klein’s newest fragrance, CALVIN KLEIN WOMEN. I loved the meaning behind it and…

Passing the Baton to the Next PR Intern

It’s my first day of unemployment and I don’t really know how to feel. I left our work group-chat this morning and felt a little anxious doing so, thinking of everything…

The Highs and Lows of My Placement Year

Full-time work. Moving to a new city. Living in a house with strangers. Starting a new job. Fear of the unknown. Landing my dream job in PR. Last June before moving…

How to Make the Most of Your Placement Year

Second post of the week. So far, so good. Just three more days to go! For this one I thought I’d write about how to make the most of your placement…

#PlacementYear: Month Twelve

Guys. I’m into the last few weeks of my placement. The last few weeks!!! My replacement starts on Monday but it feels like yesterday that it was my first day and I was…

Influencers and their ‘Influence’

Did you see the Kim Kardashian’s Instagram post on Wednesday? With 111 million followers, there’s quite a chance you may be one of them. So I’m going to guess you have…

The UK’s Best PR Student Blogger 2018 – that’s me!

Well who’d have thought? I certainly wouldn’t have. Shock, elation and more shock were all feelings felt on Friday morning when I received the news. I had no idea we had…

#PlacementYear: Month Nine

I’m almost three quarters of the way through my placement. It’s all starting to get very real that I’ll be heading back to university quite soon. I received a text from…

Do We Share Too Much Online?

Social media. One of my favourite topics to talk about, only I haven’t really voiced those opinions on here that much. I could probably write a book on my thoughts of…