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A Look Back at Influencer Marketing in 2019

It’s been quite a year for Influencer Marketing (IM). With more organizations starting to understand its impact and benefits, adding more budget to their IM department and micro-influencers coming to the…

How I Wrote My Dissertation in Three Weeks

Ah, the dissertation. That one word that everyone dreads to hear when they begin their final year of university. But why is it that we view the dissertation as the essay…

How Instagram Hiding Likes May Affect Influencer Marketers

I had a post almost ready to go tonight about Instagram hiding likes and the reasons I welcomed the idea. The blog was actually titled ‘Why I Sometimes Wish Social Media…