Why B2B Companies Should Be Using Influencer Marketing
AD | Influencer marketing is continuing to grow. In 2019, the total spent on influencer marketing globally was $5.24 billion.
AD | Influencer marketing is continuing to grow. In 2019, the total spent on influencer marketing globally was $5.24 billion.
A recent trend that I mentioned in my 15 Influencer Marketing Trends to Expect in 2021 was the no-filter influencer.
Oh yes, don’t think because you’re young, hip and can bust a few moves on TikTok that you’re having all
Proving the value of influencer marketing can be a tough job. Trying to explain the return on investment for PR
You may have read that headline and said, ‘Wait, what? Instagram isn’t becoming irrelevant, it’s the biggest social media platform
By now you probably know what an influencer is. However, your definition of an influencer is probably very different than
FYI, you don’t need 100,000 followers on social media to be an influencer. In fact, anyone can be an influencer,
It came to light a few weeks ago that the UK government spent £63,000 on influencer marketing to promote the
We are all well aware that within the working world, there are pay gaps. There are large discrepancies between how
It came to light a few months ago that influencers were being labelled a ‘risk’ in brand campaign strategies. One
I don’t know if you’ve heard, but there are houses across the world filled with influencers. These houses, often referred
Hello and welcome to my very long TedTalk on what trends I expect in 2021 when it comes to influencer