The Lifespan of an Influencer

When I worked in Influencer Marketing during my placement year, I started to get a grasp of just how big the Influencer world is. I started to see the money that…

A Recap of the #AskOrlagh Twitter Chat

In case you missed the Twitter Q&A with me last Tuesday, I thought I’d put some of the main questions here along with my answers plus a little more detail. No…

#BloggersWanted: Lazy or Tactful?

I have this niggling annoyance with the #BloggersWanted hashtag on Twitter. I see PRs and Marketers sending out tweets asking for bloggers to get in contact for possible collaborations, review products…

A Life Without Numbers

There’s been some thoughts floating around the web these past few weeks about the idea of not showcasing our social media following and likes on our pages. Would it make people…

Instagram #Ad Case Study: Listerine

I wouldn’t call this a new series on the blog, but I wanted to start an Influencer Marketing segment, where I can discuss different Instagram Influencer adverts and what’s good/bad about…

Do We Share Too Much Online?

Social media. One of my favourite topics to talk about, only I haven’t really voiced those opinions on here that much. I could probably write a book on my thoughts of…

What Makes an ‘Influencer’ an Influencer?

Did you know, there are people out there, self-employed, being paid thousands of pounds just for a post on Instagram? Being taken on all-expenses-paid trips around the world for money-can’t-buy experiences,…