Welcome to episode 6 of The Orlagh Claire Podcast!
This week I am in conversation with Scott Guthrie, a very established practitioner in the influencer marketing world.
I had the pleasure of discussing all things influencers and social media with Scott and could have kept talking for hours about this new and exciting industry.
What we discussed
Scott and I covered a lot of topics within influencer marketing, but mainly talked about the word ‘influencer’ and how the media portrays them and the influencer marketing industry.
We talked about regulating adverts on social media, how the ASA can monitor ads and who has responsibility for disclosure.
Other than this we also talked about influencer houses, young people aspiring to be social media stars and the dreaded Paul brothers.
Where to listen
The podcast is available to stream right now on Anchor, Spotify, Apple Music and various other podcast streaming services.
I have linked the main ones below and added the podcast itself so you can listen right here!
As always, you can write to me if you would like to be a guest on the podcast and let me know what you would love to chat about.
Episode 5: Discussing Mental Health and Social Media with Emma Haughey, of Flip the Script NI
Episode 4: What It’s Like to be Full-Time Content Creators in Bali with Siobhan & Joe O’Dea
Episode 3: Building an Online Community for Girls in Media with Lindelani Moyo
Episode 2: Networking and Blogging in Public Relations with Marcel Klebba
Episode 1: Pursuing A Career in the Arts Industry with Tara Greene