How to Increase Brand Awareness
How to Increase Brand Awareness
It’s a competitive field out there. Amidst competitors, having a known and trusted brand can guarantee a successful business. Popular
Marketing
How To Increase Customer Loyalty
How To Increase Customer Loyalty
AD | Securing a customer is generally the main goal of any type of business, but what isn’t always considered
Will We Soon Consume Influencer Content by Paying Subscription Fees?
Will We Soon Consume Influencer Content by Paying Subscription Fees?
A few months ago I heard rumblings of subscription fees coming to Instagram. Top influencers would be able to monetise
Everything You Need to Know About the Granfluencer
Everything You Need to Know About the Granfluencer
Oh yes, don’t think because you’re young, hip and can bust a few moves on TikTok that you’re having all
5 Ways Influencers Add Value to Brand Campaigns
5 Ways Influencers Add Value to Brand Campaigns
Proving the value of influencer marketing can be a tough job. Trying to explain the return on investment for PR
What Instagram Must Do To Stay Relevant
What Instagram Must Do To Stay Relevant
You may have read that headline and said, ‘Wait, what? Instagram isn’t becoming irrelevant, it’s the biggest social media platform
Five Reasons to Work With Nano Influencers
Five Reasons to Work With Nano Influencers
By now you probably know what an influencer is. However, your definition of an influencer is probably very different than
15 Influencer Marketing Trends to Expect This Year
15 Influencer Marketing Trends to Expect This Year
Hello and welcome to my very long TedTalk on what influencer marketing trends I expect this year. Before we start,
10 Reasons Your Business Should Outsource in 2021
10 Reasons Your Business Should Outsource in 2021
Are you considering outsourcing aspects of your business? Outsourcing has enjoyed a surge in popularity in recent years and is
SEO and Marketing Tips For Beginners
SEO and Marketing Tips For Beginners
Starting a business is a great way to bring in some extra income. For some, working for yourself might be
No Ad, No Consequences?
No Ad, No Consequences?
One of my biggest pet peeves with the influencer marketing industry is influencers not declaring ads. I’ve said it time,
How to Go Viral, the Ocean Spray Way
How to Go Viral, the Ocean Spray Way
If you thought I would have the ultimate how-to guide on how to make a post go viral on social
