There are so many reasons to start a blog. Although you may enjoy the process of writing content and putting your ideas across to a wide range of people, your blog could do more for you!
Yes, it could make you money! What strategies can you put in place to ensure that you are going to make money from your blog?
Here are a few strategic ways to earn money from your blog.
1. Know your audience and their preferred content
It is essential to build some form of relationship with your audience through your blog. After all, how would you gain an audience if you don’t write content they are interested in?
The more interesting and valuable content you upload, the more your readership grows, and so does your audience. The increase in readers means an increase in your conversion rates, which in turn makes you more money (as some blogging sites would pay you depending on the number of website readers you attract).
So take the time to research how to improve a conversion rate.
One of the best ways to work out what your audience wants is to carry out proper keyword research. This is an invaluable part of creating and curating the content that people will really respond to, and it’s one of those things you don’t want to overlook if you can help it.
To make this process easier and get clearer on how you are going to deliver the right content in the right presentation, you should consider hiring an SEO agency, who will be able to do much of that hard work for you.
When your website is set up with good SEO, it means you are going to attract the attention of a lot more of your desired target audience.
That means only one thing: more conversion and a better chance of making a decent amount of money from your blog.
2. Try affiliate marketing
Affiliate marketing is a strategic way of making money through your blog. With affiliate marketing, you enter a partnership agreement with a brand to display their relevant goods or services on your blog.
When a reader of your blogpost purchases the said goods or services through your affiliate links, you get a commission. So, if your commission for an item is 5% of the total price, you can imagine how much quick money you would get if more than 50 readers purchased it!
The good thing is, this strategy gives you the chance to present useful and resourceful goods and services to your customers, which increases the chances of a few bucks is coming your way.
3. Put yourself out there
Your audience would not be comfortable spending money on a blog with an anonymous writer. Knowing your audience gives you some money, and so does letting them know you.
The best way to do this is to make your readers feel like they are reading about you. For example, you can give a bit of information about yourself in the “About Us” section or make a social media profile available for your readers to follow your journey.
By doing this, your readers would be more receptive to spending money on your blog, whether through an affiliate marketing strategy or by purchasing your products.
4. Sell your products and services
Apart from your creative writing skills, you may possess other skills to bring in some extra money. These could be crafts, candle making, or homemade cosmetics. You can also offer services such as proofreading, freelance writing, or even an online class on writing skills.
Through your blog, you can conveniently market your products and services. This way, you do not incur any marketing costs and make some good money.
It is time to take advantage of your blog to make some cash! And even though it takes quite a while, it is worth it in the end.