Will the De-Influencer Put Me Out of a Job?
Will the De-Influencer Put Me Out of a Job?
There’s never a dull day when it comes to the world of influencer marketing. There’s always a new product going
Influencer Marketing
17 Influencer Marketing Trends to Look Out For in 2022
17 Influencer Marketing Trends to Look Out For in 2022
Due to the popularity of 2021’s Influencer Marketing Trends Predictions blog post that I wrote, I thought I would sit
4 Benefits to Hiring an Influencer to Promote Your Small Business
4 Benefits to Hiring an Influencer to Promote Your Small Business
Influencer marketing has been growing at a massive rate over the last few years. This has not only helped influencers
Why I Quit Two Jobs in Seven Months
Why I Quit Two Jobs in Seven Months
Hello. It’s been a while since I wrote something personal. In fact, it’s been a while since I’ve written anything
How the Pandemic Impacted Influencer Marketing
How the Pandemic Impacted Influencer Marketing
This article originally appeared in the Winter issue of Strategic, which can be found here. The past two years have
The Ethics of Online Influencers
The Ethics of Online Influencers
This article originally appeared in the Autumn 2021 issue of Strategic Magazine. We all have a moral compass, yet sometimes, when
Five Irish Influencers to Follow
Five Irish Influencers to Follow
Oh hello, throwback to when I used to write my #FridayFive blog posts every single week. How much time I
Wait, Am I A Marketer Now?
Wait, Am I A Marketer Now?
I’ve been working in influencer marketing for around two years now, and writing about influencers for as long as I
Practical Tips On Attracting Clients To Your Restaurant
Practical Tips On Attracting Clients To Your Restaurant
No matter how long you have been in the foodservice business, growth is a common objective. To achieve this, your
Boosting Your New Influencer Business
Boosting Your New Influencer Business
If you have recently started trying to make it as an influencer, and you are wondering what you can do
Will We Soon Consume Influencer Content by Paying Subscription Fees?
Will We Soon Consume Influencer Content by Paying Subscription Fees?
A few months ago I heard rumblings of subscription fees coming to Instagram. Top influencers would be able to monetise
Why B2B Companies Should Be Using Influencer Marketing
Why B2B Companies Should Be Using Influencer Marketing
AD | Influencer marketing is continuing to grow. In 2019, the total spent on influencer marketing globally was $5.24 billion.
