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PR

  • Influencer Marketing
  • January 13, 2021

15 Influencer Marketing Trends to Expect in 2021

Hello and welcome to my very long TedTalk on what trends I expect in 2021 when it comes to influencer

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  • Influencer Marketing
  • January 4, 2021

Are Influencers Above the Law?

Last week a few influencers were caught on camera at a house party to celebrate New Year’s Eve. The influencers

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  • Influencer Marketing
  • December 2, 2020

No Ad, No Consequences?

One of my biggest pet peeves with the influencer marketing industry is influencers not declaring ads. I’ve said it time,

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  • Influencer Marketing
  • October 21, 2020

How to Go Viral, the Ocean Spray Way

If you thought I would have the ultimate how-to guide on how to make a post go viral on social

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  • Influencer Marketing
  • October 6, 2020

You Don’t Even Go Here: The Influencers Promoting Anglia Ruskin University Who Didn’t Actually Attend the University

Let’s talk about influencers. What do they do and who do they influence? Influencers are often people on social media

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  • Influencer Marketing
  • September 2, 2020

If the Marketer Can’t Get it Right, How Can the Influencer?

Being a social media influencer is a lucrative career. From the outside, it looks like a lot of traveling to

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  • Influencer Marketing
  • August 26, 2020

Why Don’t Network Marketers Use #Ad?

These two little letters seem to cause a lot of controversy on social media. Some of us like them, some

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  • Influencer Marketing
  • August 6, 2020

Is This the End for TikTok Already?

Yesterday, Instagram revealed a new feature called ‘Reels’. What that means is, Instagram is now allowing you to create videos

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  • Influencer Marketing
  • July 22, 2020

Influencer Marketing VS Network Marketing

Hello and welcome to another short Ted Talk about influencer marketing. Today’s hot topic is about network marketing and comparing

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  • Beauty
  • July 1, 2020

Is the Beauty Industry Controlled by Influencers?

Do you remember a time when your favourite glossy magazine influenced the beauty products that you purchased? It would be

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  • PR
  • June 18, 2020

Is PR ‘Essential’?

A newspaper cutting has been doing the rounds on Twitter showing who is an ‘essential worker’ and who isn’t (according

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  • Influencer Marketing
  • June 10, 2020

Why Brands Need Diversity in Marketing

Diversity. It’s what we’ve been crying out for, for so long. You know it, I know it, and the brands

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@Instagram

It’s always a good start to list out your goals It’s always a good start to list out your goals for the year but you can take those goals one step further by imagining six months into the future and thinking of all the different ways you may fail to meet your goals. 

If a goal of yours is to be able to run 10km comfortably by June, think of the reasons you may not meet this goal. 

Maybe you don’t commit to training? Maybe you don’t make a plan of action? Maybe you don’t find ways to enjoy running? 

Now think of ways you can make sure these reasons aren’t your excuses in six months time. Make a plan of action, create time to train and find ways to enjoy the process ❤️

More information in the blog post 🔗
🙋🏻‍♀️🙋🏻‍♀️🙋🏻‍♀️
Love them or loathe them, influencers won’t be g Love them or loathe them, influencers won’t be going anywhere in 2021 and nor will the influencer marketing industry be getting any smaller. The polar opposite, if anything. 

I’ve written a (very long) blog post about the 15 trends I expect to happen and continue in 2021 within influencer marketing - enjoy!
10 Anticipated Reads in 2021! All the books I’m 10 Anticipated Reads in 2021! All the books I’m planning to preorder and read this year 🤓 More info and pre-order links on the blog today ❤️
I’ve finally joined the ‘I love mornings’ cl I’ve finally joined the ‘I love mornings’ club. After being the person who slept in until midday, the past few months I’ve realized that the earlier I get up, the more time I have in my day - mental, right? 

I’ve started waking earlier, looking forward to my first cup of coffee and reading 50 or so pages before starting my day ☕️

By waking earlier we manage to almost ‘create’ more time by not sleeping through it - try it! Make some morning habits, write them down and then tick them off first thing to start the day off on an early achievement ✅
Should influencers be held to a higher responsibil Should influencers be held to a higher responsibility than us mere mortals? Do robotic apology videos make the issue go away? Maybe it’s one rule for us and another for them but will there be big repercussions in the influencer marketing world for these influencers who were seen partying in Tier 4 restrictions 🤔
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Orlagh Claire

About OC

Orlagh Claire began as a hobby while at university and has since become an award-winning blog for students and young professionals navigating the working world.

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