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#FinalYearFear with Annie Newland

Hello and welcome to a new series! Yes, another one. If you’ve been around for a while, you may remember I interviewed a lot of students on various placements around this…

#FridayFive: Five Things I Don’t Miss About Living in London

You may have seen my earlier #FridayFive post about the five things I missed most about living in London. If you read my blog while I lived in London, you’ll know…

Why You Need to Think About Your Personal Brand

We all know what a brand is and when thinking about brands, the first few that come to mind are Apple, Coca Cola and even Cadbury’s. We’d recognise their logo anywhere,…

#FinalYearFear with Abby Griffiths

Hello and welcome to a new series! Yes, another one. If you’ve been around for a while, you may remember I interviewed a lot of students on various placements around this…

#FridayFive: Five Improvements to Your Morning Routine

I’m not a morning person. I’m not even going to pretend that I am. I’ve tried so many different morning routines you wouldn’t believe. In London, there were a few consecutive…

The Rise of the Virtual Influencer

As you are probably aware by now, I’m currently writing my dissertation about influencer fraud within the influencer marketing industry. A topic that you would think I’d be bored to tears…

#FinalYearFear with Ellie Foster

Hello and welcome to a new series! Yes, another one. If you’ve been around for a while, you may remember I interviewed a lot of students on various placements around this…

Is It Time to Give Up Blogging?

I don’t know if it’s the stress of final year, the pressure of this dissertation or the fact that I’ve been sat in this coffee shop for the past six hours…

#FridayFive: Five Reasons to Work With Micro-Influencers

When Influencer Marketing first took off, it was seen as a numbers game. The more followers the better, the more likes the better and the more comments, the better. And, the…

LUSH Are Flushing Social Media Down the Drain

Yesterday morning, LUSH announced on social media that they were planning to abandon all of their social media platforms (fitting). My Twitter timeline blew up with everyone extremely confused and appalled…