Why Brands Need Diversity in Marketing

Diversity. It’s what we’ve been crying out for, for so long. You know it, I know it, and the brands know it. Yet, when a…

Every Book I’ve Read in 2020

I wanted somewhere that I could have a long list of the books I’ve read, instead of having just the installments of five books at…

#FridayFive: Five Female Activists to Follow

What a year it’s been already, and we’re not even halfway through. This week I spent a lot of my time reading, learning and re-sharing…

#BlackLivesMatter

To stay quiet is to accept. Silence is compliance. I have a platform that I can use for the better and I intend to use…

A Road Trip to Upstate New York and Princeton University

Over the Memorial weekend bank holiday, I took the Friday as a holiday from work, giving myself a four-day weekend. It was my first day…

#FridayFive: Five Things to Consider When Starting A New Job

I’ve had quite a few first days on the job with my past internships, jobs and placements. The first day is always the worst, most…

When Will We Finally Be Fully Inclusive?

It seems to be a slow process, but little by little, brands are beginning to introduce more range to their colour options to promote diversity…

Remember When You Wanted What You Currently Have?

I remember seeing this quote on Kaelin Fox’s Instagram and it immediately struck a chord with me. I kept going back to the quote and…

#FridayFive: Five Places to Eat in Hoboken

I’ve had this blog post planned for a while as I love to go to Hoboken for good food. It’s only a ten minute walk…

Where Did the Virtual Influencers Go?

It was around this time last year when I first learnt of virtual influencers. I was in the midst of writing my dissertation (those three…