Why You Need to Think About Your Personal Brand

We all know what a brand is and when thinking about brands, the first few that come to mind are Apple, Coca Cola and even Cadbury’s. We’d recognise their logo anywhere,…

#FridayFive: Five Ways to Build a Personal Brand

Not too long ago, the term ‘brand’ used to relate to businesses. Nowadays, each of us as individuals, are our own brand. We put ourselves out there on the web, on…

Love Island’s Alexandra Couples Up With BRAND New Partner

I promise this is an intellectual post about brand partnerships and looking at authentic promotion! I hope you weren’t misled by the headline and switched off immediately – there’s potential, just…

#GirlBossMonday with Cassie Galasetti

It’s that time of the week again: #GirlBossMonday! For this week’s #GirlBossMonday we’re headed to New Jersey, USA with Cassie Galasetti, co-founder of the boutique Social Sidekick, Media, Branding and PR Agency. With over…